Our team worked across a number of orgs -- from product design to engineering to marketing -- to shape brand, features, and strategy for Microsoft's digital assistant. The result was a product that was well-received by consumers and press and an important piece of momentum for the company at a time of transition.
Winters, Fevers, & Devils
Branding, design, and packaging for my first full-length LP release. You can listen to a few tracks or buy a download of the album here!
Helped launch a new brand, new phones, and did work ranging from print to retail to events to digital.
Windows Phone Brand Book
This book was created as a way of trying to show the "soul" of our brand. All the photos and captions came from Windows Phone employees.
In-house rebrand positioning a door-to-door security company as a consumer-facing home technology brand.
When developing the Vivint brand, we knew it would need to be extendable for internal and external growth.
Rather than print the 2012 summer recruiting book, we took advantage of the iPad for an interactive experience.
Part of the Vivint rebrand necessitated repositioning the door-to-door sales force—or, arm, if you will—as a separate business entity.
APX Summer 2011
Raw imagery and understated design in an oversized format help outline the summer sales experience at APX Alarm.
A simple, elegant, and vintage-inspired rebrand for a small boutique builder of pre-war era acoustic guitars.
Proposed rebrand for one of the top youth soccer club teams in the state of Utah.
Album (EP/demo) packaging for a folk rock band I played in a couple years ago. Sadly we all moved away before this got finished.